SEGD grows by boosting visibility of its members online
Rebuilding website to help members promote themselves reversed negative trends at Society for Experiential Graphic Design
Read More
To survive, travel agent group had to evolve with industry
CEO Zane Kerby sought out partnerships to bring in new members while overseeing a revamp of the association's events
Read More
Using past lessons to prepare for future economic recessions
Associations have been hit hard by previous market downturns, but groups can stave off the worst effects with good planning
Read More
Shutdown has groups fighting to keep federal services on track for members
Critics hit Trump administration for favoring certain industries to minimize fallout
Read More
For McNelly, proving value to members is the main goal
Head of American Society of Safety Professionals wants Chicago-area group to rethink how it delivers content to customers
Read More
Groups hope investment in online communities will pay off
Several associations have launched networking platforms for members in the past year as way to increase overall engagement
Read More