Latest in a recurring series of expert columns for association leaders interested in unlocking the potential of social technology. Klososky The responsibilities of the association leader are not getting any easier. As technology continues to change the landscape for members, exhibitors, partners and lobbyists, CEOs must now be the thought leaders for using technology as a tool to enhance the value that associations provide to their constituents. This responsibility can no longer be "downsourced" to a CIO or to consultants. Top leaders now need firsthand knowledge on how technology must be used. To that end, here are the five most important areas of focus. If you… Read More