Technology evolves, and so must groups seeking to remain relevant Related content Human interaction key to creating useful member personas Several association websites have acquired a new look in recent months, but the changes have been more than cosmetic. For today's sites to be relevant to new and potential members, they must be mobile friendly, easy to navigate and search, and tailored to different types of users, according to experts. Websites are often the primary point of contact of members to their associations, but how people access and use the internet is changing. For the first time late last year, more people turned to smartphones and other mobile devices to… Read More