Wikipedia says "Cyber Monday" is a phrase created by companies to encourage consumers to shop online, but according to Ellen Davis, the term actually invented itself. Ellen Davis Davis, now head of the National Retail Federation Foundation, was the manager of media relations at NRF in 2005 when she sat down with Scott Silverman, former executive director of NRF's Shop.org, to talk about a new trend retailers were seeing in holiday shopping—a spike in online sales the Monday after Black Friday. Cyber Monday, first named in a NRF news release sent out later that year, was the result of those conversations. "We didn't create this trend that was already there,"… Read More