DJ PepitoSCUP creates innovation hub to prepare for changes in what members want and to reach people ‘who've never even heard of us'An association dedicated to helping educational institutions plan for the future is turning the lens upon itself.The Society for College and University Planning in Ann Arbor, Mich., has launched an innovation hub headed by a recently hired staffer, accelerated its strategic plan and started to write a new one. The work SCUP is putting into the new initiative, referred to by SCUP leadership as "the entity," will help the association prepare for change—the same thing it has done for members throughout its nearly 60-year history.The association… Read More