American Academy of Physician Associates supports chapters in lobbying states to accept new title; physician groups disapproveIt doesn't happen every day that an association decides to change its name. It's even more unusual for a group to rename an entire occupation.The American Academy of Physician Associates has done the first and is working on the second. The entire effort is expected to cost $22 million and take at least five years. The price tag includes administrative costs, brand marketing expenses and advocacy support for state chapters."It's a very complex undertaking, and it will involve a variety of stakeholders, not only ourselves and other national PA… Read More