The show must go on, but path is uncertain
- June 19, 2020 |
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WILLIAM EHART
As meeting planners proceed on multiple tracks, observers say lessons learned in virtual environment may forever change in-person meetings Sarah Arth of BIO, left, and David DuBois of IAEE No one knows for sure what face-to-face meetings and exhibitions will look like in the near future, when they will resume, or how the economics of fewer attendees will work. Related content Virtual is real, and here to stay But associations that have been forced to pivot to virtual events are learning valuable lessons that they can apply to live meetings. Get used to the term hybrid—more and more events will combine both in-person and virtual elements, experts say. "Hybrid is the next… Read More
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