Tailored programs help associations keep members on their rolls, despite increased costs Membership is holding steady in many trade associations and professional groups, but CEOs say they increasingly worry about declines in the future. Increased strain on members from surging energy and fuel costs is altering the way many associations are structuring programs and conferences for the future. More groups report that they are enhancing their websites to be more interactive, offering virtual seminars and training online to keep down transportation costs for members who would otherwise travel to regional conferences. At the Air Conditioning Contractors of America, revenues… Read More