Association-generated data has power to affect markets, benefit members
Industry groups in prime position to gather information; results also help advocacy.
Read MoreAssociations send future elected leaders back to school
Some trade groups offer special classes to help members and public-at-large learn the ropes of campaigning for public office.
Read MoreAuto show delivers timely showcase for President Obama
Associations, manufacturers and dealers court Washington, D.C., policy makers with displays of new vehicles and technologies
Read MoreGet your moneys worth if staffers travel to shows, meetings
Starting with trip approval, association executives can create a culture of accountability when their staffers are out of the office
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