Former IFA CEO will have chance to boost lobbying, awareness of household products group; eyes rebranding under strategic plan Caldeira When Steve Caldeira takes the reins of the Consumer Specialty Products Association in mid-January, he will have the opportunity to increase the group's advocacy profile, partially through new media and public awareness efforts for which he was known as CEO of the International Franchise Association. Caldeira is replacing Chris Cathcart, retiring after leading the $6 million-revenue group for 17 years. (CSPA also has $10 million in revenue from for-profit affiliates, according to the group.) Pending completion of a new strategic plan, new… Read More