Few association executives and staff cite new product research and development as a top-three priority for their organizationsAssociations may have weathered the worst of the storm, but there are still clouds on the horizon.A survey of association leaders and staff by consulting firm McKinley Advisors shows a decidedly less-rosy outlook than a year earlier, before the pandemic shuttered offices and trade shows and devastated large swaths of the economy. The percentage of respondents that reported being "concerned" about the outlook for both their association and their industry nearly doubled, to 29%. The percentage of respondents who reported being optimistic about the… Read More