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Not jolly: Christmas tree group adds media to naughty list

Trees grown on U.S. farms don’t need to be shipped from China, exasperated association chief tells reporters over and over and over


Nov. 19, 2021
By William Ehart

Call Tim O’Connor, executive director of the National Christmas Tree Association, about potential supply-chain issues in the market, and he offers a few thoughts on the media.

A September article in The Wall Street Journal—clearly addressing supply-chain problems with artificial trees—has caused "an onslaught" of misinformed reporters contacting NCTA looking for that storyline, O'Connor said.

But NCTA represents live tree growers, whose supply-chain issues are of a different variety: higher costs for fertilizer and tractors, and drought affecting some parts of Oregon, the number-one Christmas-tree producing state.