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Association NewsBite: How to engage industry disruptors

Disruption across a range of industries is upending traditional business models, and the challenge many associations face is how to adapt and avoid going extinct. National Association of Realtors CEO Bob Goldberg explains how his group learned this lesson the hard way.

Visit the Association NewsBite library for more videos. Also check out CEO Update's online archive of Association Newsmakers videos for interviews with top association leaders.